An Interactive 5-Day Training Course
Statistical Communications
Importance of Recognizing the
Context from the Data
Course Overview
This Statistical Communications training course will provide delegates with the knowledge and understanding on how to provide meaning of statistical data through context. Any statistical methods have the purpose to provide the researchers with the ways to gather and collect the data, ways to analyze the data to make the sense of the data itself. As such, the role of context is critical and the importance of context is among the things that distinguish statistics from mathematics. Communication of statistical results and statistical problems derives from the importance of context, and the adequate analysis of context and its interpretation is the ultimate desired outcome of statistics.
“No working journalist can afford to be numerically illiterate, any more than he or she can afford to write sloppy, grammatically incorrect prose”, says Steve Harrison in his journalism.co.uk post “How to: Get to grips with numbers as a journalist”. As the data today is omnipresent, promoting the flow of information sources that can enrich discussion and deliberation on a wide range of issues and provide “scientific” basis for the conclusions, data can also be misinterpreted and misrepresented, and therefore abused with big consequences, either for the public making them believe in the false story, or for the journalists, as they can lose their credibility, or in many cases both negative outcomes. This Statistical Communications training course is designed to teach the delegates to avoid the pitfalls and have the data science supporting them instead of working against them.
This GLOMACS training course will highlight:
- Importance of Adequate Methods of Data Gathering and Analysis for the Journalists
- How to Identify and Avoid Bias in Data?
- Understand the Adequate Methods of Communicating Statistics through the Media
- Identification of the Context from the Data, Context Analysis, Confirmation and Presentation
- Effective Social Media Communication
- Telling a Story through Data: Dashboards, Graphs, Charts and Infographics
Training Outline
DAY 1: Introduction to Statistics and Data Science
- Role of Statistics
- Statistics Glossary: Standard Terms and Modern Trends (Big Data, IoT, Deep learning. AI)
- Statistics for Journalism
- Census, Sample and Determination of Sample Size
- Bias
- Basic Statistics using Excel
- Basic Statistics using R
DAY 2: Making Data Meaningful
- Data Collection
- Data Analysis
- Pattern Recognition
- Interpretation and Representation of Data
- Using Graphs and Charts for Determining Patterns and Context in the Data
- Exercise: Determining patterns and correlation in datasets using Excel
- Exercise: Determining patterns and correlation in datasets using R
DAY 3: Communicating statistics
- Communication Basics
- Statistical Communication – types of data and overview
- Communicating Numbers with Print Media and Electronic Media
- Creating Graphs, Charts and Infographics
- Importance of communication strategy for statistics analysis presentation
- Exercise: Creating Charts, Graphs and Infographics
- Advanced Tools for Infographics Creation
DAY 4: Harnessing the Power of Social Media
- Social Media as news medium of tomorrow
- Effective Social Media Communication
- Communicating Statistics with Social Media
- Presenting Statistics through Word Cloud
- Developing Communication Strategy for Census through Social Media
DAY 5: Harnessing Media: Types of media and connecting points
- Types of Social Media
- Pooling Data and Interpretation
- Search Algorithms for Social Media
- Exercise: Using R for twitter Sentiment Analysis
- Common Pitfalls and Dangers for Media in using Statistics
- Advanced Infographics
- Friendly Coders: Using HTML5 and Canvas for State of the Art Infographics
Certificates
- On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates
- Continuing Professional Education credits (CPE) : In accordance with the standards of the National Registry of CPE Sponsor, one CPE credit is granted per 50 minutes of attendance
Accreditation
GLOMACS is registered with NASBA as a sponsor of Continuing Professional Education (CPE) on the National Registry of CPE Sponsors. NASBA have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.
All Training Seminars delivered by GLOMACS by default are eligible for CPE Credit.
Providers and Associations
About Saudi Glomacs
At Saudi GLOMACS, we specialize in delivering world-class training courses in Saudi Arabia and across various international locations. Our training courses are tailored to meet the unique demands of Saudi Vision 2030 and the Human Capability Development Program, focusing on empowering Saudi citizens and enhancing workforce skills. We offer diverse courses spanning leadership, management, engineering, and technical disciplines to cultivate expertise and drive professional growth. Our flexible learning options—whether in-person, online, or in-house—ensure accessibility and convenience for individuals and organizations alike.
With over 30+ years of experience through the GLOMACS global network, we are committed to delivering innovative, results-driven training solutions. Our expert instructors combine industry knowledge with dynamic teaching methods, fostering practical skill development and long-term career success. By choosing Saudi GLOMACS, you're investing in personal excellence and contributing to the Kingdom’s sustainable economic growth and vision-driven transformation.
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