An Interactive 5-Day Training Course
Strategic Community Relations
Developing Successful Community Partnerships
for Better Business
Course Overview
Active community partnership projects between corporates or governments and the communities in which these operate aim to co-create societal impact, which in return will positively affect business and governance.
This Strategic Community Relations training course aims to provide managers, professional leaders, policy makers, academic professionals and all employees to acquire in-depth insights and hands-on knowledge on how to best create shared value for communities and businesses alike. GLOMACS Strategic Community Relations training course will not only dispel myths relating with community engagement but will also focus on how to manage community stakeholders effectively to ensure a ‘win-win’ and to prevent conflict whenever possible.
This GLOMACS training course will highlight:
- The reasons why every company should take into account the environment and communities surrounding their business operations
- How to define and devise a community strategy for your company
- Different approaches to community engagement from a corporate perspective
- Why correctly engaging key stakeholders will be key to sustainable growth within a company
- How to measure, evaluate and report corporate community programmes
Training Outline
DAY 1: The Communities We Operate In
- Corporate Social Responsibility (CSR) vs. Community Engagement
- Understanding the Importance of Community Engagement
- Defining the Corporate Community Involvement Mission
- Identifying Key Stakeholders
- Stakeholder Expectations of Our Organisation
- Assessing Impacts and Pre-empting Risks
- Reputational Impact
DAY 2: Integrating Community Involvement into the Business
- Integrating Community Involvement into the Business
- Environmental Issues
- Health and Safety
- Local Procurement
- Education
- Capacity Building
- Reputation Management
DAY 3: Practical Steps for Community Engagement
- Developing Engagement Programmes
- Engagement Techniques
- Corporate Communication with the Communities
- Presenting our Organisation to the Communities We Operate In
- Budgeting
- Practical Exercises in Community Dialogue
DAY 4: Types of Community Programmes
- Community-Driven Projects
- Social Contribution Projects
- Supporting Neighboring Communities in Case of a Disaster
- Corporate Giving and Foundations
- Connected Leadership
- Employee Involvement
- Manage Cross-sector Collaboration
DAY 5: Measuring, Evaluating and Reporting Corporate Community Programmes
- Goal Setting and KPIs
- Measuring Success of Our Initiatives
- Integrated Reporting
Certificates
- On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates
- Continuing Professional Education credits (CPE) : In accordance with the standards of the National Registry of CPE Sponsor, one CPE credit is granted per 50 minutes of attendance
Accreditation
GLOMACS is registered with NASBA as a sponsor of Continuing Professional Education (CPE) on the National Registry of CPE Sponsors. NASBA have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.
All Training Seminars delivered by GLOMACS by default are eligible for CPE Credit.
Providers and Associations
About Saudi Glomacs
At Saudi GLOMACS, we specialize in delivering world-class training courses in Saudi Arabia and across various international locations. Our training courses are tailored to meet the unique demands of Saudi Vision 2030 and the Human Capability Development Program, focusing on empowering Saudi citizens and enhancing workforce skills. We offer diverse courses spanning leadership, management, engineering, and technical disciplines to cultivate expertise and drive professional growth. Our flexible learning options—whether in-person, online, or in-house—ensure accessibility and convenience for individuals and organizations alike.
With over 30+ years of experience through the GLOMACS global network, we are committed to delivering innovative, results-driven training solutions. Our expert instructors combine industry knowledge with dynamic teaching methods, fostering practical skill development and long-term career success. By choosing Saudi GLOMACS, you're investing in personal excellence and contributing to the Kingdom’s sustainable economic growth and vision-driven transformation.
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