An Interactive 5-Day Training Course
Strategic Mastery through PESTLE and SWOT Analysis
Unlocking Strategic Foresight through Proven Analytical Frameworks
Course Overview
In today’s fast-moving and unpredictable business environment, organizations must stay ahead of both external disruptions and internal inefficiencies. The Strategic Mastery through PESTLE and SWOT Analysis training course equips professionals with two of the most essential tools in strategic planning—PESTLE and SWOT analysis. These frameworks provide a structured approach to understanding external influences, identifying internal strengths and weaknesses, and aligning business strategies with market realities.
This intensive, hands-on 5-day training course from Saudi GLOMACS combines expert instruction with practical application. Participants will learn how to conduct comprehensive environmental scans, interpret strategic implications, and design effective responses to dynamic business challenges. The PESTLE and SWOT Analysis course emphasizes real-world relevance, empowering professionals to lead strategic planning processes with clarity and confidence.
Key highlights of this PESTLE and SWOT Analysis training course include:
- A systematic approach to PESTLE and SWOT analysis
- Tools for identifying macro-environmental and internal performance factors
- Techniques to align strategic goals with industry trends and organizational capability
- Case-based learning to apply frameworks in realistic scenarios
- Strategic thinking skills to support long-term business success
Training Objectives
By the end of the Strategic Mastery through PESTLE and SWOT Analysis training course, participants will be able to:
- Apply the PESTLE framework to conduct thorough external environmental analysis
- Use SWOT analysis to assess internal strengths, weaknesses, opportunities, and threats
- Integrate findings from both tools into informed strategic decisions
- Develop structured, data-backed strategic plans
- Anticipate risks and uncover emerging opportunities with greater foresight
Who should Attend?
This Strategic Mastery through PESTLE and SWOT Analysis training course will greatly benefit:
- Strategic Planners and Business Analysts
- Business Development Managers
- Marketing and Product Leaders
- Functional Heads responsible for planning or forecasting
- Entrepreneurs and business owners seeking strategic clarity
About Saudi Glomacs
At Saudi GLOMACS, we specialize in delivering world-class training courses in Saudi Arabia and across various international locations. Our training courses are tailored to meet the unique demands of Saudi Vision 2030 and the Human Capability Development Program, focusing on empowering Saudi citizens and enhancing workforce skills. We offer diverse courses spanning leadership, management, engineering, and technical disciplines to cultivate expertise and drive professional growth. Our flexible learning options—whether in-person, online, or in-house—ensure accessibility and convenience for individuals and organizations alike.
With over 30+ years of experience through the GLOMACS global network, we are committed to delivering innovative, results-driven training solutions. Our expert instructors combine industry knowledge with dynamic teaching methods, fostering practical skill development and long-term career success. By choosing Saudi GLOMACS, you're investing in personal excellence and contributing to the Kingdom’s sustainable economic growth and vision-driven transformation.
Training Outline
- Define strategic analysis and its organizational relevance
- Explore external vs. internal analysis frameworks
- Understand the role of environmental scanning
- Examine the six components: Political, Economic, Social, Technological, Legal, Environmental
- Learn sources for collecting external data
- Analyze external trends and anticipate market shifts
- Evaluate internal strengths and weaknesses
- Explore tools for internal capability audits
- Map external opportunities and threats
- Align internal strengths with external opportunities
- Translate insights into strategic priorities
- Introduce strategy mapping and scenario development
- Present findings and strategic plans
- Receive facilitator and peer feedback
- Refine strategies based on group input
Certificates
- On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates
- Continuing Professional Education credits (CPE) : In accordance with the standards of the National Registry of CPE Sponsor, one CPE credit is granted per 50 minutes of attendance
Accreditation

GLOMACS is registered with NASBA as a sponsor of Continuing Professional Education (CPE) on the National Registry of CPE Sponsors. NASBA have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.
All Training Seminars delivered by GLOMACS by default are eligible for CPE Credit.
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